Kirsty meets the Cosmopolitan team

Pastries and coffee on arrival, Kirsty was very excited to attend her first Gorkana Breakfast briefing with Cosmopolitan. New to the world of PR, the briefing was a great opportunity to learn general tips of the trade as well as to hear all about Cosmopolitan’s newly launched website.

Here are some of her snippets from the morning:

3 things you didn’t know about Cosmo:

  1. ‘From Months to Moments’ – A central news desk has been created to supply 24-hour digital content with increased reporting. This means they have staff working around the clock at all hours to deliver us news!
  2. Cosmopolitan are increasing coverage with charities, including the recent Ice Bucket Challenge Phenomenon.
  3. Listicals – these are basically lists such as ‘Top Ten’ and ‘Ten Ways’, and are one of Cosmopolitan’s favourite go-to’s to deliver information

The ladies at Cosmopolitan were extremely excited about the new website, and emphasised that it has meant that there is now a ‘continuous voice’ from the team. Their use of social media is also on the rise, and their twitter handles are a great way to contact them.

Jessica Edwards, Fashion Editor – @JessMessEdwards

Claire Hodgeson, Senior Digital Editor – @Claire_Hodge

Kate Lucey, Digital Editor – @KateLucey_

Bridget March, Beauty Editor – @bridgetmarch

Overall, a fab first experience of a media briefing! It was great to meet the team behind a magazine I’ve followed for many years! (A shame I couldn’t keep the name badge too!)

For a full review of the session click here

Gatorade Evening Tri

Nicki and James joined the votwo events team to support the 300-strong competitors taking part in the Gatorade Eton Dorney Evening Triathlon. Whilst James was manning the bike transition exit, Nicki was fuelling runners at the drinks station on the final section of the course.

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It was brilliant to see people of all ages, first timers and keen triathletes pushing their PBs – all the while being cheered on by their family and friends. A great night had by all!

Prudential RideLondon – Surrey 100

Stand down Bertha, 24,000 cyclists coming through!

Nicki braved the thunder and torrential rain on Sunday morning joining the Hampton Court Fuel Hub photo (11) volunteers for the Prudential Ride London Surrey 100. With mountains of bananas, haribos, energy sachets and Belvitas ready and waiting, the first riders arrived at 7am – and with them came the rain! The heavens opened, roads became rivers but spirits remained high amongst the riders, marshals and volunteers.

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With crack of dawn announcements from Hugh Brasher removing 14 miles of the course and the leg-testing climbs of Box Hill, the riders took on 86 miles of closed roads through Surrey and the Capital. By the afternoon, thankfully the sunshine was pouring through to welcome the finishers across the line at The Mall. A huge achievement for every single cyclist!

SUE JOINS TIA BOARD

We’re pleased to say that our keen triathlete Sue has been appointed as a board member of the Triathlon Industry Association (TIA).

The TIA comprises event organisers, equipment manufacturers, tour operators, retailers, distributors and media and since its inception in 2011, has become the authoritative source of data about tritia-logo-stacked (3)athlon in the UK through the publication of two TIA Annual Triathlete Surveys. This TIA has established itself as the voice of the industry, in line with its mission to provide a platform for its industry members to work as an effective collaborative force to develop, grow and protect the sport of triathlon in Britain.

Sue is also a board member of ukactive, Get Berkshire Active and a trustee for the Women’s Sport Trust.

 

 

TRX workout with Team Freespeed

Nicky J donned the TRX tshirt yesterday and headed to Virgin Active Riverside to attend a TRX bespoke workout with UK triathlon team, Team Freespeed.

Master Trainer, Matt Gleed put the Team through their paces, building a workout specific to their triathlon training and recovery needs, including exercises geared towards improving mobility, flexibility, core and strength.

The session was great, we look forward to working with the team more in the future (watch this space!) and fingers crossed TRX training helps shave some seconds off those PB’s!

See some pictures from the session below:

trxfree trxfree2 trxfree3 trxfree4 trxfree5Photos by Leigh Quinnell

Nicki goes off-road with Women’s Running Bristol 10k

It was Nicki’s third race of the Women’s Running 10k Series at the weekend, this time in Bristol. 500 runners took on the scenic trail race at Blaise Castle and with heavy rain before the morning’s event it was set to be a challenging, muddy, slippery course through the woods.

With varied terrain and a number of inclines thrown in too, it was by far one of the toughest courses of the Series. There was not a clean pair of trainers in sight!

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Nicki was spot on in her pacing crossing the line at 54:59, just one second off her target pace of 55minutes! Fluke or skill?!

A brilliantly organised Series, friendly and welcoming race villages and best goody bags around. Congrats to all involved!