Afternoon Tea at Danesfield House

There were mixed emotions in the Promote office yesterday as we marked Katie Lewis’ last day in the office ahead of her maternity leave with an indulgent afternoon tea at the stunning Danesfield House.

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The tea, scones and desserts went down a treat as the conservatory slowly emptied out, partly due to the team filling the room with raucous laughter at some of the more outrageous presents and choice tales of Katie’s past few years at Promote. What happens at Promote stays at Promote!

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The baby sweepstake is also hotting up, with an additional ‘guess the name’ category being thrown into the mix. Odds on the favourites are Enrique if it’s a boy or Chardonnay if it’s a girl… something tells us we may be way off.

From matching mum and baby onesies, teddy bears and a hoard of chocolate… Katie was bundled back into her car with more presents than a kid at Christmas.

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 It all got a bit emotional waving Katie off but we wish her well on this next exciting journey and hope she puts her feet up (doubtful as she was on work emails again last night).

Can’t wait to welcome you back K.Lew.

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Another weekend… another triathlon





Sue had a busy weekend in beautiful North Wales, competing in the Bala triathlon.  She was hoping that all her hard training this summer would pay off and she might be able to qualify for the European Age Group Championships in Geneva next summer. This meant she’d need to be in the top four in her age group or have a fast enough time to get a roll down qualification place.

The lake at sunset

Sunset before the race


The full race was a 1,500 lake swim, followed by 40k of undulating bike and finished off with a 10k run. Sue certainly looked a little happier before the swim that at the end of the run.



Before and at the end...

Delighted with the improvements in her time (a massive 30 minute improvement on her previous Olympic Distance triathlon), Sue should find out later this week if she’s qualified to compete for GB again next summer. Fingers crossed…

The results

Relaxing after the race

Relaxing after the race



The LIW countdown is well under way and the whole Promote team are getting excited for three days of industry innovations, networking and education!

Be sure not to miss out on visiting the stands our lovely clients below:


On stand H560, and across all of the demonstration areas, TRX will be making a big bang with their high energy workouts. Be sure to get involved and sign up for their LIW Early Morning Workout to Ryan_Damon_Headshot_Finalkick-start your day on the show floor.

To cool down afterwards, head to Theatre 1 on Tuesday or Wednesday to hear Ryan Damon, TRX’s Senior Commercial Business Director, across from the States discuss the evolution of group training.


Life Fitness have a range of exciting new products launching to the UK market at LIW – come and try them on stand W500.SYNRGY BlueSky (Black)

Check out SYNRGY BlueSky, the company’s first small group training system designed specifically for outdoor use, along with the Insignia Series, a premium line of strength training products.

The Life Fitness Keynote Theatre will also be hosting informative debates, discussions and education from industry leaders.


New to the show this year, Parkour Generations will be showcasing their high flying skills and new parkour-style workouts launching in the UK this autumn. Come and try a workout for yourself on stand H684 and in the outdoor area.

Train for truly functional movement using nothing more than the world around you.



Running Unlimited - ZONE dome 3At stand H470 Running Unlimited will be bringing ‘business class’ running to LIW 2014 with the launch of their all new ZONE domes.

Immerse yourself in The Zone domes’ surround vision technology which uses beautiful HD films to transport the user to iconic cities and inspirational landscapes across the world (not that Birmingham isn’t inspirational enough of course!)


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It’s playtime at LIW, on stand P420 and in the outdoor area, where HAGS SMP are excited to showcase their new Outdoor Fitness Range: Trinity Cycle.

There will be four units to try and, having teamed up with our friends, Parkour Generations, the outdoor stand will also feature Parkour / Freerunning demonstrations at 11am, 1pm and 3pm every day. Why not come and try it for yourself?


Good news to all exhibitors RLSS UK Prototype board (2)looking to make a splash, the STA Swim Zone pool will play a central feature on the show floor this year. Both RLSS UK and IQL UK, on stand W630, will be taking the plunge at the show to launch their new pool extraction board, in collaboration with Ferno, which will increase the efficiency of pool rescue and mark a significant development in the rescue of casualties with spinal injuries.

We’ll also be running the show Press Office so be sure to come say hello!

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Kirsty meets the Cosmopolitan team


With pastries and coffee on arrival, Kirsty was very excited to attend her first Gorkana Breakfast briefing with Cosmopolitan. New to the world of PR, the briefing was a great opportunity for her to learn general tips of the trade as well as to hear all about Cosmopolitan’s newly launched website.

Here are some of her snippets from the morning:

  1. ‘From Months to Moments’ – A central news desk has been created to supply 24-hour digital content with increased reporting. This means they have staff working around the clock at all hours to deliver news
  2. Cosmopolitan are increasing coverage with charities (including the recent Ice Bucket Challenge Phenomenon)
  3. Listicals – these are lists such as ‘Top Ten’ and ‘Ten Ways’ – one of Cosmopolitan’s favourite go-to’s to deliver information

The team at Cosmopolitan were extremely excited about the new website which means there is now a ‘continuous voice’ from them. Their use of social media is also on the rise, and their twitter handles are a great way to contact them.

Jessica Edwards, Fashion Editor – @JessMessEdwards
Claire Hodgeson, Senior Digital Editor – @Claire_Hodge
Kate Lucey, Digital Editor – @KateLucey_
Bridget March, Beauty Editor – @bridgetmarch

Overall, a fab first experience of a media briefing for Kirsty and a great chance to meet the team behind a magazine she’s read for many years.

For a full review of the session click here

Gatorade Evening Tri

Nicki and James joined the votwo events team to support the 300-strong competitors taking part in the Gatorade Eton Dorney Evening Triathlon. Whilst James was manning the bike transition exit, Nicki was fuelling runners at the drinks station on the final section of the course.

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It was brilliant to see people of all ages, first timers and keen triathletes pushing their PBs – all the while being cheered on by their family and friends. A great night had by all!